AMAZON PPC AUDIT

Identify wasted ad spend, fix underperforming Amazon campaigns, and regain control with a data-driven Amazon PPC audit.

CaptenAMZ delivers in-depth Amazon PPC audit services for Amazon sellers who want clarity on campaign performance, keyword efficiency, and ad spend profitability across Sponsored Products, Sponsored Brands, and Sponsored Display ads.

Are You Facing These Amazon PPC Challenges?

Data Overload

The abundance of data can make it difficult to identify which key performance indicators (KPIs) are most relevant to your campaigns. Without focusing on the right metrics, it’s hard to optimize Amazon PPC campaigns for maximum ROI.

Actionable Recommendations

Reports that lack clear, actionable recommendations often leave advertisers unsure of how to move forward. Our Amazon PPC audit offers specific steps to enhance your campaigns and ensure your ad spend is working effectively.

Goal Alignment

Without aligning your Amazon PPC campaigns with your broader business objectives, it’s tough to know if your strategy is effective. Our audit ensures that every campaign is connected to your goals, driving measurable results and improved profitability.

Implementation Barriers

Struggling to implement suggested changes? Technical challenges or unfamiliarity with Amazon’s ad platform can make it difficult to optimize your campaigns. Our Amazon PPC experts provide clear, actionable steps to help you

Seasonal Considerations

  1. Ignoring seasonal shifts or changes in consumer behavior can lead to missed opportunities. Our PPC audit takes seasonal trends into account, ensuring that your campaigns remain relevant and effective throughout the year.

Stop Letting Profit Slip Through Your Fingers!

*No Hidden Fees. We take only a few clients at a time to ensure top-notch results. Secure your slot now.

Our Expertise in Amazon PPC Audit

Structured Data Collection

At CaptenAMZ, we use a structured approach to gather the most relevant PPC data. Our audits focus on identifying key metrics that align with your business goals, eliminating unnecessary data points and ensuring that only the most impactful insights are analyzed to improve your Amazon PPC campaigns.

Data-Driven Insights

Our team digs deep into your Amazon PPC data, uncovering actionable insights that reveal where improvements are needed. By evaluating campaign performance and keyword effectiveness, we provide you with targeted recommendations to optimize your Amazon ads and drive higher ROI.

Goal-Oriented Analysis

We align our audit findings with your business objectives, ensuring that every insight and recommendation is tied to measurable outcomes. By connecting your campaigns with your larger goals, we help you understand how to optimize your Amazon ads to achieve sustained growth and profitability.

Seasonal Trend Awareness

Our analysis includes a comprehensive assessment of seasonal trends and shifts in consumer behavior. By acknowledging these variations, we provide accurate context for performance changes, preventing misinterpretations.

Client Collaboration

We prioritize collaboration with clients, ensuring their unique perspectives and concerns are incorporated. By involving clients in the analysis process, we address specific pain points and foster a comprehensive understanding of their campaigns.

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Amazon PPC Services

amazon ppc audit

Uncover wasted ad spend through a granular deep-dive into your campaign structure. We identify ACoS-draining keywords and performance bottlenecks to create a data-backed recovery plan.

amazon ppc consultation

Receive expert strategic guidance to navigate the competitive marketplace. We provide performance roadmaps and growth blueprints designed to align your advertising spend with long-term profitability.

amazon ppc optimization

Maximize ROAS through continuous bid management and advanced keyword targeting. We fine-tune your campaigns daily to eliminate inefficiencies and dominate high-intent search results.

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From Our Client's Perspective

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Ready to Scale Your Amazon PPC Profitably?

Running Amazon ads shouldn’t feel like guesswork. CaptenAMZ is a data-driven Amazon PPC Agency helping US-based sellers reduce wasted ad spend, improve ACoS, and scale revenue through structured Amazon PPC management, advanced keyword targeting, and continuous optimization.

Start with a free, no-obligation Amazon PPC audit and discover exactly what’s holding your campaigns back.

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FAQs

We’ve answered the most common questions for you. Still need assistance? Call us.

An Amazon PPC audit is a comprehensive technical health check and performance analysis of your entire advertising account. At CaptenAMZ, we don’t just look at numbers; we dive deep into your account architecture to identify wasted ad spend, inefficient bidding patterns, and keyword cannibalization. The goal is to provide a data-backed roadmap that transforms underperforming campaigns into high-growth assets by uncovering hidden opportunities across Sponsored Products, Brands, and Display.

We primarily work with established brands and serious sellers who value structured processes, clear communication, and long-term growth.

We offer a complimentary initial Amazon PPC audit for qualified sellers. While many agencies charge high flat fees for a simple software-generated report, we provide a human-led, strategic review. This allows you to see the exact inefficiencies in your account and understand our methodology before making any financial commitment. For extremely large or complex multi-marketplace accounts, customized auditing packages are available.

Typically, our team completes a thorough audit within 3 to 5 business days. This timeframe allows us to normalize your historical data and account for “attribution lag,” ensuring our recommendations are based on accurate, long-term performance trends rather than a single day’s fluctuation.

Yes. In fact, profitable accounts often harbor the most “hidden waste.” Many sellers generate high revenue while unknowingly losing 15–20% of their budget to irrelevant search terms or inefficient bid multipliers. An audit helps you move from “profitable” to “optimized,” allowing you to lower your TACoS (Total Advertising Cost of Sale) and reinvest those saved dollars into scaling new products or expanding into the UK and European marketplaces.

Absolutely. The core objective of our audit is to identify negative keyword opportunities and prune non-performing targets. By auditing your “search term to keyword” relevancy, we pinpoint exactly where Amazon is showing your ads to the wrong audience. Removing these inefficiencies often results in an immediate increase in ROAS without needing to increase your total budget.

No. Our audit is a non-invasive, read-only process. We analyze your data through secure sub-user access or API integration without changing any of your active bids or campaign settings. Your sales and rankings remain completely unaffected. You only implement the recommended changes once the audit is finalized and approved by you.

You will receive a detailed Strategic Action Plan that goes beyond basic charts. This report outlines specific “low-hanging fruit” (quick fixes), structural red flags, and a 90-day scaling roadmap. After the delivery, we schedule a strategy call to walk you through the findings, explain the “why” behind our recommendations, and discuss how we can help you execute the plan.

It is essential. For new sellers, an audit acts as a “preventative check” to ensure your foundation is built correctly from day one. It prevents the common (and expensive) mistake of relying too heavily on “Auto” campaigns and helps you establish a clean keyword-to-campaign mapping that makes future scaling much faster and more cost-effective.

Getting started is simple. You can request your Free Amazon PPC Audit by clicking the “Get My Audit” button. Our team will then reach out to request secure, limited access to your Seller Central advertising console. Once we have the data, we’ll begin our deep-dive analysis and deliver your roadmap to marketplace dominance across the USA, UK, and Europe.

Stop Letting Profit Slip Through Your Fingers!

*No Hidden Fees. We take only a few clients at a time to ensure top-notch results. Secure your slot now.