Advertising Consultant vs In-House PPC Manager – Pros, Cons & How to Choose

Advertising Consultant vs In-House PPC Manager choosing between the two can shape your Amazon advertising success, cost efficiency, and long-term scalability. This decision impacts ACoS, TACoS, ROAS, and overall profit. In this guide, we break down costs, expertise, workflows, tools, performance differences, and real-world scenarios so you can confidently select the best structure for your […]
Amazon SEO – The Advanced 2026 Guide to Ranking & Selling More on Amazon

Amazon SEO is the foundation of ranking, visibility, and organic conversions on the world’s biggest eCommerce platform and in 2025–2026, competition is tougher than ever. With millions of sellers targeting the same keywords, your ability to optimize product listings determines whether you dominate page 1 or disappear from search results entirely. Amazon’s A9/A10 algorithm continues […]
How to Fix Duplicate Amazon Listings – The Complete 2026 Guide by CaptenAMZ

How to Fix Duplicate Amazon Listings is one of the most important skills every Amazon seller needs in 2026, especially as Amazon aggressively cracks down on catalog errors, duplicate ASINs, and listing creation abuse. Duplicate listings can instantly trigger suppressed ASINs, Buy Box loss, ranking drops, PPC waste, and even account health violations. With CaptenAMZ […]